The Dark Horse Blog & Email Marketing
CLIENT: The Dark Horse
I created weekly content for jewellery ecommerce site, The Dark Horse, as part of their contract with Deane & Co.
My set of deliverables included:
1 x weekly blog post that drove traffic to the store to purchase
1 x weekly eDM that drove traffic to either the blog post or the store to purchase
The content was lifestyle based and added value to the audience – keys to the success of the campaigns.
Here are some examples of the eDMs I produced: